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Health & Wellness SEO Consulting Services

SEO Wellness Boost: Elevating Your Health and Wellness Brand

Why SEO for Health & Wellness?

Customers frequently begin their research on search engines when looking for health and wellness options. A well-planned SEO strategy can greatly improve your health and wellness brand’s online presence, increasing the likelihood of reaching more customers and boosting engagement.

The health and wellness industry spans a diverse and comprehensive range, from fitness and nutrition to mental well-being and holistic health solutions. It includes products like supplements, fitness equipment, wellness apps, mental and emotional wellness tools, hydration and filtration, healthy lifestyle services, outdoor and adventure gear, and much more.

Effective SEO makes your health and wellness services and products more discoverable online, connecting you with customers during their search. This method tailors your online content to match the specific needs and questions of your audience, enhancing your digital visibility and resonating with their interests.

Applying this strategy is vital for increasing your brand’s presence and differentiating it in the highly competitive health and wellness market.

Benefits SEO for Health & Wellness Brands

Increased Visibility: SEO elevates health and wellness brands in search results, making them more visible to customers.

Targeted Audience Reach: Brands can connect with consumers actively searching for specific product options.

Competitive Edge: Effective SEO can provide a significant advantage over competitors in attracting customers.

Cost-Effective Marketing: SEO can provide a more budget-friendly approach compared to traditional ad methods.

Long-term Impact: SEO yields enduring benefits, outlasting the effects of short-term advertising campaigns.

Enhanced User Experience: Optimizing websites for SEO often improves overall UX, increasing engagement and revenue.

Here are some ways I can help

Depending on your health and wellness line and what I identify while putting together your proposal, these are a few of the SEO strategies I might provide:

Keyword 
Research

Identifies key terms potential customers use to help in tailoring content to their search patterns.

Content 
Optimization

Enhances existing and new website content to appeal to and engage with target audiences and search engines.

Technical 
Corrections

Improves website functionality and search engine ranking. Helps users and search bots from getting stuck.

SEO 
Training

Equips team members with skills to maintain and improve SEO. They’ll feel empowered to help.

Monthly 
Reporting

Tracks progress to highlight successes and identify areas needing attention and improvement.

Conversion 
Analysis

Measures how effectively the website turns visitors into loyal customers and brand advocates.

SEO Case Study for a Fitness Equipment Company

A provider of high-quality home fitness equipment encountered a challenge in the post-COVID-19 market landscape. During the pandemic, they experienced an unprecedented surge in sales as customers sought at-home fitness solutions during lockdowns. However, as normalcy resumed and consumer trends evolved, they faced a noticeable decline in both online traffic and sales. The goal was to re-establish this brand as not just as a product provider, but as a leading voice and authority in home fitness. 

1+
Organic clicks
1+
Conversions
1+
# Ranked keywords

My SEO Process

01

Analysis

We’ll have a call to discuss your SEO goals to determine if we’re a good fit for each other. If not, I’ll suggest other amazing SEOs to reach out to.
02

Analysis

I’ll perform a high-level analysis to discover your current online presence, which will inform my recommended strategy for a 12-month retainer.

03

Consulting

Over the course of SEO engagement, I will work with your team to resolve errors and help the website reach its fullest potential in SERPs.

04

Maintenance

SEO is not a set-it-and-forget-it strategy. I will continue to provide ongoing actionable next-step suggestions as the face of SEO changes.

Why Work With Me?

Customization

There is no one size fits all. That’s why I provide custom SEO strategies and guidance.

Personalization

I only work with a few clients at a time to better promote their business online.

Education

I have the heart of the teacher and no question is a silly question. It’s a safe space.

Participation

I’ve been in the SEO industry since 2009, so I’ve seen and done a lot over the years.